How can one respond to the pervasive atmosphere of violence, dishonesty, fear, and anger afoot today? Option one: respond in like fashion. Spew invective, engage in name-calling, hunker down, buy weapons, and let survival mode dictate your actions. Option two: respond in a diametrically opposite manner. Project kindness, open your arms, turn swords into plough shares, and see the other as kindred. Visit the Fair State Brewing Cooperative taproom, study their business model, and have a beer.
Fair State is a cooperative. You have to admire the strategy of getting people to invest their money in a venture like brewing and purveying beer. The real benefits are slight enough to make one believe that it is the concept into which members are buying, not the actual financial or material return. They are investing in community. Membership is $200 and this is forever, or for the FSBC lifespan which, judging by the brisk business at each of my several visits, will be lengthy. One does get a discount on merchandise (hats, tee shirts, hoodies), a portion of future profits, invitations to special events, and an occasional discount on beer. Members can serve on the board of directors, and have input on beer varieties.
Perhaps I will replicate this strategy in order to fund my writing life. You can buy a membership into what . . . me? No, that sounds weird. Perhaps an investment in future published books. For that, you get a preview chapter, a free autographed copy after publication, and an invite to a members-only book release event with FSBC beer. Woot-woot! I think we have a plan.
In addition to an investment strategy, Fair State has an inviting atmosphere. A brew pub where people bring their kids and their dogs presents an communal ambiance. Their website notes that dogs must be accompanied by their humans. Don’t you love the image of dogs coming in on their own? Some customers sip alone at the bar, others are coupled at the small tables along the wall, while others sit in groups at the longer tables up front. You can buy a pretzel from Aki’s which is their next door neighbor to the north. Or you can bring in food from one of the great area restaurants, or have it delivered. What a deal! Fair State also sells beer at local liquor stores, and has off sale of large bottles, cans, and growlers on site.
They have a weekly trivia night on Wednesdays, and release a new beer each Thursday. If you are a card-carrying member of a local food co-op, your first pint is free on Mondays.
My personal preference is for beers of non-hoppy, but unique and tasty varieties, From my son, who is an expert in many areas, including beer, I learned several years ago about IBUs. A high IBU (International Bitterness Unit) equals hoppy and bitter, which generally makes me unhoppy. ABV stands for percentage of Alcohol By Volume.
At today’s visit I sample two tap brews. First was Bowsaw, described as a “Kvass-style ale brewed using pretzels and bread from our neighbors at Aki’s Breadhaus, as well as Pilsner and Beechwood-smoked barley malts. In essence a farmhouse table beer, Bowsaw is dry, spritzy, a touch acidic, and has hints of smoke and minerality.” ABV: 3.5 IBU: 5.* Relatively speaking, Bowsaw is low in alcohol and low in bitterness. The idea of using leftover bread products is appealing. I enjoy the brew, while being slightly put off by a smokier flavor than I anticipated from the description.
Next I sample Extreme Leisure, described as a “Fruited Berliner Weiss for those days when you can’t be bothered with anything at all whatsoever, and all you want is a super fruity cocktail, we present Extreme Leisure. guava passionfruit sour wheat beer, made with 2lbs./gallon fruit puree.” ABV: 4, IBU: 10.*’ And this about sums it up. If you like fruity, sour, low bitterness beer, as I do, this is a great choice, even though the description makes it sound like a brew for the idle and slow-witted.
Being at Fair State gives me a feeling similar to the Minnesota State Fair. A sense of kinship, community, and hope for humanity.
In the spirit of consistent kindness, I wish you farewell until next week.
* For comparison purposes, amongst the current Fair State beer lineup, the highest ABV is 8, and the highest IBU is 70.